How to Increase web Traffic

Many businesses struggle to come up with new and innovative ways to increase website traffic. There’s a lot of misinformation online about how to attract more visitors, which can lead to using the same tired strategies over and over and not seeing positive results.

A Simple Guide to get Web Traffic Proven Steps


1. Post Trending Blogs – Related to your Business

Start by searching for blogs and media publications that publish content relevant to your business. For example, if you run a recruiting company, publish content on business blogs read by people interested in the latest recruiting practice, in addition, research online biographies of specific companies and bloggers. More often than not, their web profiles contain a handy list of sites where they’ve been invited to guest post. That’s a plethora of most fitting guest blog opportunities presented to you on a silver plate there’s also the option of using blog comments as a way to generate traffic to your site.

2. Post Link of Blogs on Social Media Channels

If readers are not coming to your site, go to them instead. Share your blog posts on as many social media sites as you can. You are probably already doing this, as it’s not rocket science. Share posts at a consistent frequency. Do not share them all at once for a week and then be a no-show the following week. To make sure you maintain consistency in sharing your content to social media sites If you own a WordPress Blog, you can use the Publicize plugin to automatically send your freshly published posts to your social media pages. If you are posting updates about your blog post on Twitter, check the optimum time to post them using the tool Tweroid. It is one of the very useful free twitter marketing tools on the market when you share a blog post, say on Facebook, LinkedIn or a Google+ page, write a message in your own words about the post to motivate users to read it. Always remember to share a photo with the post as most platforms (LinkedIn and Google+ included) automatically display a thumbnail image from the post.

3. Make Content Easy & Short

If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Content marketing strategies often include blog posts, podcast episodes, infographics, YouTube videos, downloadable PDFs, etc. Create various tools and content that would help out others in your industry, then offer them for free on their websites. By posting gated content/tools (offering the content and tools in exchange for the user’s contact information), you can maximize your returns and find new leads. Another way to increase website traffic is to promote the content/tools on relevant LinkedIn Groups or forums where people in the industry interact.

4. Email Marketing

So many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods. Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic. Just be careful not to bombard people with relentless emails about every single update in your business. Also, don’t overlook the power of word-of-mouth marketing, especially from people who are already enjoying your products or services. A friendly email reminder about a new service or product can help you boost your traffic, too. Email marketing lets you reach potential customers directly. It’s an ideal platform for building long-term relationships for improved customer loyalty.

5. SEO

Optimizing your content for search engines is still a valuable and worthwhile practice. Optimizing for on-page SEO doesn’t have to take ages, and it could help boost your organic traffic. Search engines prefer authoritative content. By creating a well-researched piece, you send Google a strong signal for rankings.

6. Make your website fast to load

If your site takes forever to load, your bounce rate will be sky high. Make sure that your pages are as technically optimized as possible, including image file sizes, page structure and the functionality of third-party plugins. The faster your site loads, the better.

7. Video Marketing

Text-based content is all well and good, but video can be a valuable asset in both attracting new visitors and making your site more engaging. Data shows that information retention is significantly higher for visual material than it is for text, meaning that video marketing is an excellent way to grab – and hold – your audience’s attention, and boost traffic to your website at the same time.

8. Build Backlinks

When marketing teams talk about SEO, link building frequently comes to mind. When reputable websites link to your content, the algorithm favors your website and increases its rank on the search page. Link building for brand awareness is a process where you focus your strategies on expanding your reach, putting your content in front of new users, and generating conversations around your brand.This is more than just a casual backlink in a blog post. Link building for brand awareness takes more planning and resources, but the investment is worth the high-quality leads you’ll get.

9. Get Listed on Online Directories

If your site was listed on a ton of online directories, it must be pretty dang special – or at least, that’s how the algorithm saw it. The number of directory links you had positively influenced how well your site ranked in the search engines. Online marketers caught on, and schemed to litter the web with directory listings of their website. While links are still one of the top-ranking signals, Google no longer views all links equally. Links from a web directory listing are a lot less influential than a super relevant contextual link from a high-authority site in your niche

10. Answer Questions on Quora

Apart from using tools for keyword research, you should also analyze SERPs for different queries. In particular, look at the “People Also Ask” box to find more long-tail keywords and shape your content strategy around them.


1. Advertise Your Website on Facebook

The best way to increase website traffic with Facebook is to start a Facebook community in your niche and curate relevant content from your blog.

Also, you can:

  • Post updates on your Facebook business page
  • Share links in Stories
  • Publish announcements on your personal profile

Register a business account on Facebook Ad manager to promote your website to the platform’s audiences. Run different types of ads such as:

  • Image ads
  • Video ads
  • Retargeting ads
  • Lead Generation Ads
  • and more!

2. Advertise Your Website on Instagram

Instagram doesn’t offer many linking opportunities. So you need to be strategic: On your profile: Use a social media reference landing page builder to include a collection of links. On stories: You can share swipe-up links to your website once you reach 10K followers or convert to an Instagram Business account. Instagram lets you run ads in Stories, in the users’ newsfeed, and on the Explore page. Amazing visuals are the key to a winning Instagram ad.

3. Advertise on Google Ads

For those wondering how to increase website traffic and sales, Google Ads are the universal answer. The platform has the most comprehensive range of ad tools, targeting, and analytics capabilities. Plus, Google lets you run a range of cross-channel ad campaigns from a single interface:

  • Search campaigns
  • Video campaigns
  • Shopping campaigns
  • Display campaigns
  • App promo campaign

4. Influencer Marketing

over $15 billion will be allocated towards influencer marketing. Why? Because influencer marketing campaigns have proven to driven significant ROI both in terms of brand awareness, traffic, and sales.

  • Send Free Samples To Influencers
  • Reach Out To Bloggers and Press (Outreach)
  • Write a Blog Post Featuring Influencers and Their Advice (Expert Roundups)
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